PART ONE: Timelines, Budgets, and Printing Method
A wedding is, every time, a lovely expression of a couple’s story. Following the engagement is a series of tasks and to-dos that can pile quickly. Wedding Stationery, and all its moving parts, is one of the key factors during your wedding planning journey. Here are some things to consider when you are ready to tackle your wedding stationery:
Mentioned above, the wedding invitation is a key piece of the puzzle during your wedding planning. It will entail several essential factors for both you and your guests to discover. Before deciding which route you’d like to take with your stationery, a general rule of thumb timeline will be a good tool to abide by.
Save the Dates:
-mailed 6-9 months prior to the big day
-entail the couple getting married, wedding date, location of the wedding (city & state, venue if booked)
-mailed 8-12 weeks prior to the big day
-entail the couple getting married, wedding date & time, location of the ceremony, and details about reception, responses, and/or accommodations (more on series two)
There are lots of different sources that will give you an estimated budget you should allocate for stationery. Many budgets often exclude the afterthoughts wedding stationery can incur once you reach that planning mode. Here are some factors you will want to consider when planning your stationery budget:
The Nuts & Bolts
save the dates
envelope addressing or calligraphy for save the dates
postage for the save the dates
envelope addressing or calligraphy for wedding invitations
main postage for the wedding stationery (often higher than a typical letter)
response card postage
day-of stationery (rehearsal dinner invites, programs, menu cards, etc.)
Quantity & Guest List:
One of the first questions I ask my couples before issuing a proposal (different than the one the bride was issued) is “how many pieces will you need?,” and that is when I often receive back an “ummmm.” The general rule of thumb is to account for roughly 2/3 of your guest list. If you are inviting a total of 300 guests, you will probably need about 200 invitations.
You’ll want to start working on your guest list right away. If you are going to have your envelopes digitally printed, download this address template here. If you are going to have your envelopes hand-written by a calligrapher, it’s best to contact your calligrapher to ask what format you’d like your addresses. There is nothing worse than working so hard on that spreadsheet to find out the format is all wrong!
Flat printing is the simplest and most affordable route for printing. Your design can be printed from professional digital printers producing a highly desired look. Flat printing is great for cost reasons, but also yield certain mediums that are not achievable using other methods. Flat printing is great if you have any sort of graphics, like watercolor or various colors. Whereas letterpress printing prints opaque, solid colors and appeal best to more line art, sketch type of graphics.
Letterpress Printing & Foil Printing
Letterpress printing, contrasting from flat printing, is considered a high-end printing medium. Letterpress printing is more labor intensive and costly than flat printing, but appreciated for its tactile impression it leaves in its textured, thicker papers. Like Letterpress Printing, gold foil is also a high-end printing method, as its labor and set up is more intensive and costly. Gold foil can be mixed with letterpress printing and flat printing and comes in various colors (black, gold, rose gold, silver, white, and more).
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Should I Send Out Save the Dates?
Save the dates can be extremely helpful to those who have large wedding parties, wedding parties located in several different cities or states, or for the couple wanting to set the tone and formality of the wedding early on.
Save the Dates include the following information:
-the couple to marry (last names included)
-the wedding date
-the location of the wedding: if the venue has not been decided, you can include the city & state) -wedding website: wedding websites are often included on the save the dates to inform guest about the upcoming event (wedding websites are NOT included on the main invitation)
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Stay tuned for part two in this four part “Building Your Wedding Suite Series”
part two | the wedding invitation basics